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Event Photography - Probably the best business in the world - part 2 of 1 2 3 4 5

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I am convinced that event photography is probably the finest business in the world for a number of reasons:

1. There can be relatively low start-up costs (you could be up, running and earning money for less than £1,000) compared with other businesses.
2. You are your own boss and not subject to the control of the owner of a franchise.
3. The work you take on is entirely your own choice - you can accept or decline work as you choose.
4. The job is finished on the night (compare with the time taken to complete wedding photography).

5. There is a massive mark-up, typically 900% - ie a print and mount costing £1 in total can very easily sell for £10.
6. It is a virtually unlimited market where your income is only limited by the amount of effort you are prepared to put in.
7. It's a product and service that the customers like. 8. It's FUN!
vNow going back to the bad old days of film (or good old days depending on your point of view!), event photography could be a bit of a nightmare as there were only a couple of options to make any money on the night. You could (as I have done) pay a local lab to stay open for you, race round with your unprocessed film and race back to the venue with the damp prints; or try to sell 'blind' on the night - "Yes madam, I have taken a wonderful photograph of you. Please give me £10 and your address and you will be able to see it when I post it to you."

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